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GM: Death of an American dream

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guest poster
Back in 2004, when it was still relatively flush, General Motors invited automotive journalists to the South of France for a three-day "global product seminar." The idea was that writers like me would drive new cars, consume loads of free food and wine, pal around with executives, and develop favorable opinions about GM.
novice - founder
28 posts

From the sound of this article, GM is so deep into "old school" thinking that change is out of the question. This could be their downfall. The ability to change, to be lean and agile in response to consumer trends is the key to staying viable.

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